Target Group (Italy)
“Fuoriformato. Art, Design and Technology for a new concept on Surface”
All around the Terzo Paradiso designed by Michelangelo Pistoletto and located on the Roof of Superstudio Più, Fuoriformato – the new brand by Target Group – presents its big decorated slabs in size 100 x 300. Elia Festa, Daniela Pellegrini, Giuseppe Tortato and Matteo Fantoni read the new possibilities of the innovative decoration technology offered by the brand. The different applications and interventions testify the need for innovation, customization and exclusivity required today to the covering products field. Handicraft, traditional and digital processes are linked in order to offer a huge range of solutions. Unseen products which can be used for separation walls, sliding doors, facade and for many other uses related to architecture, design and art.
FUORIFORMATO is a fresh and exclusive approach to the world of big ceramic surfaces. For the first time large-dimension of porcelain stoneware meets the explosion of color and the creativity of sketching. Not just reproduction of existent materials but also and above all the flair and fantasy of décor. The porcelain stoneware surface becomes a neutral sheet on which are reproduced decoration, texture, and images and with which to dare through the choice of out of the box solutions.