Lexus

Lexus

“A-Un” and “Discover Together”

Lexus envisions a future where technology predicts and continually evolves the potential value of individual experiences through vehicles. To express this vision of limitless possibilities, they present an installation inspired by Lexus’s new cockpit design, the “Black Butterfly,” alongside works by three visionary creators.

The installation “A-Un” draws from the Japanese concept of “A-Un no Kokyu,” where human connections achieve perfect synchronicity. This theme explores the relationship between software and humans, alongside the future of mobility. Within a vast space crafted from bamboo threads into the form of the Black Butterfly, visitors will experience a light installation that merges their heartbeat with real-time 1/f tremors sampled from nature. This year’s world debut success project “Discover Together” emphasizes “co-creation” with creators. Like “A-Un,” it features interactive works that reinterpret the “Black Butterfly” cockpit through the unique inspirations of Bascule Inc., Northeastern University, and the Lexus Vision Design team.

 

“A-Un” and “Discover Together”

Lexus envisions a future where technology predicts and continually evolves the potential value of individual experiences through vehicles. To express this vision of limitless possibilities, they present an installation inspired by Lexus’s new cockpit design, the “Black Butterfly,” alongside works by three visionary creators.

The installation “A-Un” draws from the Japanese concept of “A-Un no Kokyu,” where human connections achieve perfect synchronicity. This theme explores the relationship between software and humans, alongside the future of mobility. Within a vast space crafted from bamboo threads into the form of the Black Butterfly, visitors will experience a light installation that merges their heartbeat with real-time 1/f tremors sampled from nature. This year’s world debut success project “Discover Together” emphasizes “co-creation” with creators. Like “A-Un,” it features interactive works that reinterpret the “Black Butterfly” cockpit through the unique inspirations of Bascule Inc., Northeastern University, and the Lexus Vision Design team.

 

Designers

Takeshi Nozoe (SIX Inc.)
Tatsuki Ikezawa (STUDEO)
Tomoyuki Iwabuchi, Masayoshi Boku, Sakiko Osawa (Bascule Inc.)
Chloe Prock, Paolo Ciuccarelli, Jasmine Yiming Sun, Elizabeth McCaffrey (Northeastern University)
Moto Takabatake and Yuri Tamura (Lexus Designer Team)

1-4-18 Koraku, Bunkyo-ku, Tokyo - Japan
1-4-18 Koraku, Bunkyo-ku, Tokyo - Japan

Designers

Takeshi Nozoe (SIX Inc.)
Tatsuki Ikezawa (STUDEO)
Tomoyuki Iwabuchi, Masayoshi Boku, Sakiko Osawa (Bascule Inc.)
Chloe Prock, Paolo Ciuccarelli, Jasmine Yiming Sun, Elizabeth McCaffrey (Northeastern University)
Moto Takabatake and Yuri Tamura (Lexus Designer Team)